LeadMagpie owns targeting, outreach, follow-up and qualification.
PEP takes over when the technical sale begins.
The split is deliberate. LeadMagpie creates and qualifies the opportunity. PEP takes over when its technical expertise is needed.
The process starts with relevance. The aim is to put PEP in front of the right companies and the right people repeatedly, then turn that visibility into conversations through disciplined outreach and follow-up.
Refine Andrew's profile so when a target prospect sees a connection request, comment, post or message, the profile immediately reinforces who PEP helps and why the conversation is relevant.
Research target accounts and decision-makers, then grow Andrew's first-degree network deliberately around buyers, procurement, engineering, supply-chain and commercial contacts in the markets PEP wants to win.
Use relevant posting and commenting around the commercial and technical issues the target market cares about, giving LinkedIn the best chance of distributing activity into the right network rather than chasing reach for its own sake.
Use targeted connection messages and direct outreach, then follow up consistently. The objective is a working conversation pipeline, not bursts of activity followed by silence.
Establish company fit, the right contact, genuine commercial interest and a clear next step before bringing PEP into the technical sale.
Delivery activity is tracked, but the commercial objective is qualified opportunity entering PEP's sales process.
Supporting measures such as connection growth, outreach volume, response rates and follow-up completion are used to diagnose and improve performance. They are not treated as the end result.
These are not forecasts for PEP. They are evidence that disciplined targeting, relevant network growth, consistent outreach and follow-up can create commercially valuable opportunities in technical B2B markets.
Challenge: create a more consistent route to new customers without adding another traditional BDM.
LeadMagpie: target-market development, relevant LinkedIn network growth, conversation initiation, follow-up and qualification.
Challenge: create and manage targeted new-business activity in a specialist technical market.
LeadMagpie: targeted prospecting, conversation management and structured follow-up around the right technical buyers.
The point is not connection count or message volume. The benchmark is whether LeadMagpie creates worthwhile conversations that would otherwise have been unlikely to happen, and whether those conversations develop into commercially valuable opportunities.
When one person is responsible for both creating opportunities and converting them, the urgent work naturally takes priority.
Live enquiries, technical discussions, quotes and existing opportunities need attention now. Prospecting, research and follow-up are easier to postpone.
The problem usually appears later, when the forward pipeline starts to thin.
Pete runs the done-for-you activity himself, including targeting, outreach, follow-up and qualification.
Software engineering, process and customer-journey experience bring structure and discipline to the commercial process.
LeadMagpie works with a maximum of three active done-for-you clients at a time so delivery stays hands-on.
£1,500 setup fee waived. Save £1,500.
Plus £1,500 one-off setup
LeadMagpie keeps opportunity creation moving. PEP keeps control of the technical sale and close.